What You Want to Know About Microsoft

What You Want to Know About Microsoft
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On Monday, Microsoft’s (NASDAQ:MSFT) recently announced Surface Book and Surface Pro 4 officially became available for purchase. Both products represent important moves for the company. The Surface Book is Microsoft’s first Surface laptop. And the timing of the Surface Pro 4 aligns with Apple’s (NASDAQ:AAPL) upcoming launch of its iPad Pro — a product with a similar value proposition.
Here’s what investors need to know.
“[I]t’s one of the best computers you can buy right now,” said The Next Web after reviewing the Surface Book with battery scuh as dell F339N battery, Dell J022M Battery, Dell Adamo XPS Battery, Dell Adamo XPS P02S Battery, canon NB-11L battery, canon IXUS 125HS battery, canon PowerShot A1200 battery, canon PowerShot A4000 battery, FUJIFILM NP-W126 Battery, FUJIFILM FinePix HS30EXR Battery, FUJIFILM FinePix HS33EXR Battery, FUJIFILM X-Pro1 Battery. But as The Next Web accurately notes, what’s impressive about the product is that even though the device is clearly an excellent laptop, it also happens to be a tablet. Most reviews share similarly optimistic takeaways after getting hands-on time with the device. The product starts at $1,499.
The Surface Book is available on the company’s Web storefront and at other retailers including Amazon and Best Buy. Initially, the device is only available in Canada and the United States, but the company will roll the product out to more markets in the future.
Supply for the Surface Book is likely constrained, as the website currently says the product will take four to five weeks to ship.
Microsoft’s Surface Pro 4 — a formidable upgrade from its predecessor — is also now available on Microsoft’s website and other retailers. It starts at $899.
Microsoft’s Surface product has been a surprising catalyst for the company’s hardware business. While year-over-year revenue for the segment was down during the company’s just-reported fiscal first quarter of 2016, this was only because of the timing of Microsoft’s planned launch of its new tablet, which prompted many interested buyers to delay purchases during the quarter.
Surface sales more than doubled during Microsoft’s fiscal fourth quarter of 2015 and the company expects the growth to continue during the holiday quarter.
A key step to compete with Apple in enterprise
The Surface Pro and Microsoft’s new Surface Book are clearly aimed to compete with Apple’s iPad Pro. Even more, the products seem positioned to compete with Apple’s mobile products in enterprise — an arena Microsoft obviously would enjoy having a more prominent presence.
Apple has made its intentions very clear in the enterprise segment: the company wants to dominate mobile sales. Ahead of Apple’s iPad Pro launch, the Cupertino-based company solidified a partnership with Cisco in an aim to optimize iOS products for Cisco clients. This partnership followed a similar strategic arrangement with IBM, announced in 2014.